12 04 0
Great donor communication requires having great donor data. The more data you have about your constituents—like their interests, motivations, and history with your organization—the easier it will be for you to connect with them. Your constituent relationship management platform (CRM) is, of course, one of the best places to look for information about your supporters. […]
5 04 0
It can be easy to become entrenched in the software your nonprofit uses for customer relationship and donor management. It’s not unusual for organizations to hang onto the same software for multiple years – even decades. Sometimes, the hesitation to change technology comes from a “this is the way we’ve always done it” mentality. Sometimes […]
22 03 0
When it’s time for new software for your nonprofit and you’ve found the right technology match for your organization, the next step is to migrate to the new software. There are some things you can do to make the move to a new system easier – and ultimately more effective – for your entire organization. […]
15 03 0
Email fundraising is a constantly-evolving juggernaut. We know from reports like the M+R Benchmarks that it raises millions of dollars for nonprofits year after year, and organizations dedicated to making the world a better place deserve the chance to fully harness the power this channel has to offer. That said, nonprofits are famously busy, and […]
8 03 0
These days, we hear a lot about influencers. They seem to be everywhere. You might even follow some on your favorite social media channels. Working with the right influencers can help you increase awareness for your nonprofit’s mission or even for specific campaigns that ultimately support your mission. Let’s consider a few points about how […]
1 03 0
Optimization and gamification of peer-to-peer fundraising is common practice. Yet, many nonprofits rarely implement the same strategies for their always-on donation pages and appeals. Considering that online gifts make up a larger percentage of annual funds raised over events, many nonprofits are still working with sub-standard donation forms and leaving money on the table. These […]
22 02 0
When you’re choosing new software for your nonprofit, there are lots of things to consider. One important aspect is cost. Of course, it’s important to understand the true cost of new software for your nonprofit so you can ensure it fits within your budget. But there’s another way to ensure your software doesn’t break the […]
15 02 0
Fundraising in the digital age can be a bit daunting. There’s a lot of information to sort through when raising money online. To make things simpler, here are some online fundraising best practices for nonprofits that you can follow to increase donations and donor engagement. Set Your Website Up for Success When fundraising online, your […]
25 01 0
Even when you know that it’s time to upgrade your nonprofit’s software, you might find yourself with anxious thoughts. For example: Our staff is already overloaded with work; moving to new software technology would be too hard. It would take too long to move to new software. I’m not sure the time, effort, and cost […]
18 01 0
Picture this: Your nonprofit is hosting its annual hybrid auction. To maximize revenue, you need to keep both your in-person and online audiences actively engaged and eager to bid. Halfway through the auction, you notice that your virtual audience participation starts to dip. Fewer and fewer in-person attendees are making bids. How will you grab […]