July 25, 2019 / by Mark Becker / Fundraising / 0 comments
Technology can be a tremendous asset for nonprofits. It powers modern communications, fundraising, and marketing, and generally can help a nonprofit team operate more efficiently and effectively. But there can be a darker side to technology. While we may not like to think about it, the potential exists for people (inside or outside the nonprofit) […]
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2020 Vision: Nonprofit Tech Trends and Opportunities for the New Year
January 8, 2020 / by Mark Becker / Fundraising / 0 comments
Around this time each year, I typically write an article about nonprofit technology trends to watch in the coming year. But this year, I have a slightly different perspective. Many of the same trends I recommended watching in 2019 have evolved, and some are now necessary elements of a successful organization’s processes and plans. So […]
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Target Your Peer-to-Peer Fundraising Email Communications for Better Results
December 18, 2019 / by Mark Becker / Fundraising, Peer-to-Peer Fundraising / 0 comments
This article was originally posted on NonProfit PRO’s blog. Despite social media’s popularity, email continues to be an important tool in a nonprofit organization’s peer-to-peer fundraising toolkit. But even as email technology has become more sophisticated, many organizations still send out generic recruitment and fundraising messages to their constituents and participants. In fact, the Salesforce […]
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What Does Your Nonprofit Do After GivingTuesday?
December 10, 2019 / by Mark Becker / Fundraising / 0 comments
There’s always a big lead-up to GivingTuesday: Lots of tips for GivingTuesday success. Loads of planning. Plenty of work. But when it’s all over, what does your nonprofit do next? It may be tempting to move immediately to end-of-year fundraising. But the days and weeks after GivingTuesday are an ideal time to analyze and follow […]
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Peer-to-Peer Fundraising Platform Integrations with Salesforce: What Nonprofits Need to Know about Data Flow
November 14, 2019 / by Mark Becker / Fundraising, Nonprofit Data, Peer-to-Peer Fundraising, Salesforce / 0 comments
This article was originally posted on NonProfit PRO’s blog. Getting a clear picture of how your participants and organization interact with each other is vitally important to the success of your peer-to-peer fundraising campaigns and events. To get that full and complete picture, it’s important to understand how your peer-to-peer (p2p) fundraising software platform shares […]
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Peer-to-Peer Fundraising Platform Integrations with Salesforce: What Nonprofits Need to Know
October 8, 2019 / by Mark Becker / Fundraising, Nonprofit Data, Peer-to-Peer Fundraising, Salesforce / 0 comments
Getting a clear picture of how your participants and organization interact with each other is vitally important to the success of your peer-to-peer fundraising campaigns. It’s also important to understand how your peer-to-peer (p2p) fundraising software platform shares data with your constituent relationship management (CRM) system, donor database, and/or database of record. After all, this […]
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Learning Opportunities You Won’t Want to Miss at #bbcon
September 24, 2019 / by Mark Becker / Blackbaud, Events / 0 comments
Blackbaud’s bbcon 2019 is next month, and there are some opportunities I hope you don’t miss: Three great sessions. I may be biased (Cathexis Partners is presenting at these sessions), but I think these are three learning opportunities you’ll find valuable: Wednesday, October 16; 1:45pm Getting to the Inbox: Tips on Email Deliverability and Reengaging […]
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5 Things to do Today for Online Fundraising Success in 2020
September 9, 2019 / by Mark Becker / Fundraising / 0 comments
When you’re in the middle of executing on your fundraising plan, it can seem as if there’s time for little else. But, taking a step back to re-examine a few key areas of your online fundraising can make a big difference. Here are five things you can do today to set up your nonprofit for […]
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Tips and Techniques for Peer-to-Peer Fundraising: Free Virtual Conference
August 22, 2019 / by Mark Becker / Events, Fundraising, Peer-to-Peer Fundraising / 0 comments
Peer-to-peer fundraising is a great way to extend your fundraising reach. It’s all about engaging supporters to raise funds from their own networks on your nonprofit’s behalf. But, are you using the right approaches to make your peer-to-peer fundraising campaigns and events a success? Do you know what donor acquisition techniques to use? How to […]
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How Technology Misuse and Abuse Can Harm Your Nonprofit
July 25, 2019 / by Mark Becker / Fundraising / 0 comments
Technology can be a tremendous asset for nonprofits. It powers modern communications, fundraising, and marketing, and generally can help a nonprofit team operate more efficiently and effectively. But there can be a darker side to technology. While we may not like to think about it, the potential exists for people (inside or outside the nonprofit) […]
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How to Keep Your Peer-to-Peer Donors Engaged
May 23, 2019 / by Mark Becker / Fundraising, Peer-to-Peer Fundraising / 0 comments
At Cathexis Partners, we write and present a lot on the topic of peer-to-peer fundraising best practices and ways to improve your peer-to-peer fundraising. Much of the focus tends to be on the peer-to-peer fundraising campaign or event itself and how to recruit and empower participants to raise money for your organization. But one area […]
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