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Choosing the Right Email Marketing Software for Your Nonprofit

If your nonprofit is like many others, you have some type of email marketing software for sending email messages that support your fundraising and marketing efforts. There are many effective email marketing software products that have been available for years. However, newer tools are emerging that give nonprofits more choices and more sophisticated capabilities.   […]

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Getting Started with AI for Fundraising at Your Nonprofit

You might be excited about the possibilities of artificial intelligence (AI) for nonprofits. Or, with all of the hype around it, maybe you’re tired of hearing about it. No matter how you feel about it, it’s clear that AI has the potential to help nonprofit organizations do more, faster, and possibly even better. But as […]

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Top Tips if Your Nonprofit is Considering a Move to Virtuous CRM

Some nonprofit organizations that have used Blackbaud Raiser’s Edge for years as their donor management software have found that it’s time to make a switch to a customer relationship management (CRM) system. One CRM solution that these organizations often consider is Virtuous CRM. Let’s look at a few things your nonprofit should think about if […]

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How to Optimize Your Nonprofit’s Efforts Throughout the Peer-to-Peer Fundraising Lifecycle

When peer-to-peer fundraising is part of your nonprofit organization’s fundraising strategy, it can be easy to become focused on one aspect – such as recruiting participants or getting participants to return for the next event or campaign. But long-term success requires an ongoing effort to optimize the full peer-to-peer fundraising lifecycle – from recruiting, activating, […]

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How to Improve the People Part of Your Nonprofit’s Technology Strategy

Part of your nonprofit’s technology strategy involves the specific software choices you make. It’s about the mix of software products you need to have in place to support your fundraising, marketing, programs, advocacy, accounting, and more. But while the software itself is important, there’s another aspect of your nonprofit’s technology strategy that’s critical to optimizing […]

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Simple Ways to Optimize Your Donation Page to Improve Fundraising Results

Are you looking for ways to improve your nonprofit’s fundraising results? We’ve written a lot on this blog about how to use technology to improve fundraising – from using marketing automation to employing artificial intelligence. And while there are many technologies and approaches you can use to drive better fundraising results, one of the simplest […]

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How to Streamline Your Nonprofit’s Volunteer Management

Volunteers play an important role for nonprofits. They help your organization get more done and they tend to donate more. Even so, many organizations still to manage volunteers using only spreadsheets and manual processes. It’s time to turn this around. Today, there are software solutions that help you streamline your volunteer recruitment efforts to get […]

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