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Why Peer-to-Peer Fundraising is on My Mind

I’m often thinking about peer-to-peer fundraising. That’s not too surprising, given my role leading a team that helps nonprofits use technology to raise funds and engage with constituents. But, it’s been on my mind even more than usual lately. I recently did a podcast on peer-to-peer fundraising with Successful Nonprofits.  In the podcast, I had […]

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Creative Approaches to Peer-to-Peer Fundraising

This isn’t the first time I’ve written about creative approaches to peer-to-peer fundraising (and likely not the last). I typically try not to repeat subjects often, but I was recently asked by the Direct Marketing Association of Washington (aka DMAW) to present the webinar Beyond the Event: Creative Approaches to Peer-to-Peer Fundraising, and we continue […]

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Nonprofit Tech Trends to Watch in 2018

I’m not going to make sweeping predictions about nonprofit technology for the upcoming year. (You can thank me later.) But, I do think it’s important to keep an eye on tech trends that may be worth trying for your own nonprofit’s online campaigns in 2018. That said, here’s my take on some nonprofit tech trends […]

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How to Evaluate WordPress Themes for Your Nonprofit’s Website

Whether you’re already using WordPress, or you’re considering using WordPress, for your nonprofit’s website, it’s important to understand how to evaluate a WordPress theme. The theme defines both the appearance and the functionality of your website, and when you install WordPress a theme is required. Here are a few tips for how to evaluate WordPress […]

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[GUEST POST] 5 Nonprofit Web Design Tips for Online Fundraising Success

Your nonprofit’s website is oftentimes the face of your organization. Typically the first place a potential supporter will go to learn more about your mission, your site can educate your community, showcase the work you’re doing, and inspire visitors to contribute to your nonprofit to further your cause. If you’re thinking of giving your nonprofit […]

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[GUEST POST] Optimizing Donation Forms to Maximize the Gift and Complete the Transaction

Donation forms are like belly buttons — everyone has one. There are lots of thoughts on optimizing donation forms in general. Conversations range from how they should be styled, form length, and imagery — both still and video all the way down to the thank you page.  From the verbiage in the ask to the “process” button, […]

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